Nanigans Enables Ad Engine Users To Target Facebook’s Mobile News Feed

Facebook advertising platform Nanigans responded to Facebook’s announcement earlier this month that brands can now purchase sponsored stories specifically in the mobile news feed by integrating that functionality into its Ad Engine platform.

Facebook advertising platform Nanigans responded to Facebook’s announcement earlier this month that brands can now purchase sponsored stories specifically in the mobile news feed by integrating that functionality into its Ad Engine platform.

Nanigans customers using Ad Engine can now opt to deliver their sponsored stories only to mobile news feeds, only to desktop news feeds, or to both, while at the same time taking advantage of Nanigans’ ability to target devices based on demographics including gender, age, and location.

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