The Myth of Multitasking

If you're multitasking, stop. Your brain will thank you.

multitasking

Most people believe multitasking makes them more productive and efficient, helping them accomplish more in less time. Truth is, multitasking is a myth.

Stanford University researchers found that people who consider themselves to be great multitaskers are in fact the worst multitaskers. And there is a growing body of research by the American Psychological Association that describes how so-called multitasking is neither effective nor efficient.

Serial tasking means shifting from one task to another in rapid succession.

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