Following an integration with Google, MySpace announced the rollout of Sync with YouTube, which enables users of the social-networking site to add videos from Google-owned YouTube to the MySpace activity stream.
MySpace director of product, Stream Jennifer Ruffner posted on the MySpace Blog:
Now, whenever a synced user uploads a video on YouTube, the video appears in the MySpace activity stream. Similarly, whenever a synced user comments on, likes, or favorites a YouTube video, or subscribes to a YouTube video channel, that user’s MySpace friends will be notified via the MySpace activity stream.
Here’s why we love syncing –YouTube users now have the benefit of broadcasting to MySpace’s vast community of content creators, curators, and consumers, instantly making their videos more viral. In turn, MySpace users can now receive YouTube video content from their friends delivered right to their activity stream, providing a richer, more relevant content experience.
Today’s announcement builds on our recent Facebook and Twitter sync functionality by providing our users with more content and even more ways to share it. We believe that our users should be able to share great content wherever they spend their time on the Web, and sync functionality allows our users to do just that. Sync with YouTube also utilizes our new in-stream video experience, powered by Redux, delivering both YouTube and MySpace video content in a personalized, in-stream video-channel.