The free Rachel Maddow HD app allows users to join the “Watch Party” and read real-time Tweets from Maddow, guests, fans, and other Twitter users including the #maddow hashtag, as well as offering one-touch access to The Maddow Blog, and an archive of the past 20 installments of The Rachel Maddow Show.
MSNBC president Phil Griffin said:
The launch of Rachel’s app couldn’t come at a better time to give our audience what it wants. Anytime, anywhere, our viewers will be able to get a dose of Rachel’s insight, intellect, and perspective. We know MSNBC has a passionate audience and we live in an active, nonstop, constant world. This is only the start for MSNBC, and we’re excited to roll out a whole digital plan this year with no boundaries.
MSNBC Digital Network deputy editor Randy Stearns added:
Viewers can’t get enough of MSNBC. They want to be a part of the conversation, and they are connecting with their favorite shows online and on mobile devices in record numbers. The new iPad app gives them a unique platform to interact with a show, as they’re watching it, for a truly immersive viewing experience.