While the deal was officially announced Tuesday, it was likely completed much earlier, as the Twitter biography of one of the site’s co-founders contained this last month: “Journalist. VP and co-founder of BNO News. Also co-founder of @BreakingNews, now owned by MSNBC. Sometimes ‘se habla español.'”
MSNBC also has its own Twitter feed.
msnbc Digital Network president Charlie Tillinghast said:
We know that people want news in different ways in varying circumstances. Not everyone wants news surrounded by commentary or features. Our goal as a news organization is to provide the most relevant experiences to satisfy distinct needs. Hard and fast breaking news is currently an underserved market. With www.breakingnews.com, we can now provide the optimal solution.