MSNBC.com to Insert Ads Into Embeddable Video Player
MSNBC.com is finding more and more viewing of its shared videos off-site, at locations such as The Huffington Post, so president and publisher Charles Tillinghast told Beet.TV managing editor Andy Plesser the company will use Redwood City, Calif.-based video-ad network YuMe to insert advertising into its embeddable player and monetize the increased off-site consumption.
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