Moontoast, VideoGenie Team Up To Bring Brand Advocates’ User-Generated Videos To Facebook
It’s not quite the Facebook video ads that have been the subject of rumors, but social rich media advertising platform Moontoast and user-generated-video platform VideoGenie announced Thursday that they have teamed up to integrate VideoGenie’s capabilities for capturing and managing user-generated video with Moontoast’s ad units.
It’s not quite the Facebook video ads that have been the subject of rumors, but social rich media advertising platform Moontoast and user-generated-video platform VideoGenie announced Thursday that they have teamed up to integrate VideoGenie’s capabilities for capturing and managing user-generated video with Moontoast’s ad units.
The two companies said their collaboration marks the first time brand advocates will be able to create and post user-generated videos directly within Facebook’s News Feed, allowing brands to tap into brand advocacy and word-of-mouth marketing.
Moontoast
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in