MobileAppCon 2012: Uber CEO Travis Kalanick on the Science of Finding a Ride

“Before Uber I knew nothing about cities," said Uber CEO Travis Kalanick. "Now all I do is study them." At the MobileAppCon in San Francisco, Kalanick talked about his company's growth and the science behind his mobile app, which provides personal drivers at the click of a button.

“Before Uber I knew nothing about cities,” said Uber CEO Travis Kalanick. “Now all I do is study them.” At the MobileAppCon in San Francisco, Kalanick talked about his company’s growth and the science behind his mobile app, which provides personal drivers at the click of a button.

Uber uses complex algorithms to predict demand for rides and to facilitate pickups.

Kalanick said he and his team knew they were onto something when, right after launching, government officials sent

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