Mobile: The Monetization Platform for Social
Josh Catone has a great post up about mobile social network usage according to a survey completed by the mobile browser, Opera. The numbers are staggering for Opera. A whopping 41 percent of all mobile browsing is to mobile social networks.
The most surprising numbers in Josh Catone’s article was the incredible results being generated via ad campaigns on mobile. According to the article, “UK ad-supported mobile service Blyk, for example, saw an amazing 29% average response rate on ad campaigns — with one campaign — for a book, no less — receiving an incredible 67% response rate on the service.”
These
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