How The Mobile Revolution is Changing the Nature of Digital Tribes

Niche networks and mobile apps enable social media users to form communities around specific areas of interest.

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As services become more mobile, new digital tribes are starting to form. The concept of a digital tribe isn’t new; it’s been a topic of rumination for years. However, as we move away from tethered browsing on desktops and laptops and into app-based mobile environments, tribes are coming back.

In an attempt to get out ahead of the mass amounts of updates and notifications in large social networks, users clean out contacts periodically. Some are even interested in abandoning the network entirely.

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