Mobile Marketer Mozes Buys Hurricane Interactive
On-demand mobile marketing platform Mozes has purchased Hurricane Interactive Promotions, which uses mobile phones to promote live concerts. The acquisition of Nashville-based Hurricane helps Mozes expand its presence in the Nashville music scene and broaden its live concert promotion offerings.
Touring artists use Hurricane’s service to power in-venue text-to-screen capabilities, live contents and music content sales. Mozes lets bands, brands and fans create and manage interactive mobile campaigns that are permission-based and spam-free.
“Hurricane brings Mozes incredible expertise with live concert mobile experiences for some of the biggest names in music,” Mozes CEO Dorrian Porter said of the deal.
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