Facebook Begins Migrating Mobile App Ads to New Format, Unveils App Ads Helper Tool
Facebook announced in a post on its developer blog that the migration to the new format for mobile application ads is underway, and the social network offered some best practices and unveiled a new tool, the app ads helper.
Facebook announced in a post on its developer blog that the migration to the new format for mobile application ads is underway, and the social network offered some best practices and unveiled a new tool, the app ads helper.
Software Engineer Owen Coutts wrote in the blog post:
As we previously announced, we’ve made the mobile app ad unit look consistent with Facebook’s other ad offerings by adding social context and like, comment and share buttons to the ad (desktop app ads have always included social context).
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