Mobile analytics provider Apsalar secures $9 million in Series B funding

Mobile advertising and analytics company Apsalar has today announced it has closed a $9 million Series B funding round, led by DCM, with involvement from Correlation Ventures and existing previous investors DN Capital and Thomvest Ventures.

The San Francisco-based startup offers a mobile demand-side platform (DSP) that gives developers and mobile app marketers a one-stop-interface for managing and tracking ads for their apps, utilizing data from over 800 million mobile app users. The network helps marketers buy high-ROI ads from over 70 networks and real-time bidding exchanges, all on one central platform.

Apsalar offers free mobile analytics to marketers, allowing them to track user revenue, engagement and retention figures.

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