Mitt Romney Wins the (Facebook Likes) Debate

Other than the extreme cases of one-on-one landslides, like John F. Kennedy Jr. vs. Richard Nixon, there is really no scientific method of determining the victor of a political debate, so why not use Facebook likes?

That was the approach taken by Likester, which analyzed Monday night’s debate between Republican presidential candidates by using Facebook like totals for respective candidates’ pages, as well as the number of likes added Monday night.

The winner of the debate, according to Likester: Massachusetts Gov.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in