MinOnline: Five Examples of Paid-Content Success
The popular belief might be that consumers won’t pay for Web content, but MinOnline dug up five examples of successful paid-content models.
The MinOnline fabulous five: PC Magazine Digital, a formatted digital version of the print magazine; BHG: Decorating Inspiration, a “toolbox” for home decorators with more than 20,000 images of rooms and a suite of zooming, saving and printing tools, as well as a subscription to Better Homes magazine; American Patchwork and Quilting Inner Circle Club, also from BHG, which includes a hardcover book for quilters, a calendar, patterns, six issues of a newsletter, free product samples and how-to videos; Men’s Health Personal Trainer, in which “clubs” give users access to personal training and diet advice, along with a community of peers for support and progress tracking; and People Celebrity News Tracker, a $1.99
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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