Microsoft puts Bing search ad on Facebook logout page

Last week the social network surprised advertisers with a new ad type several times larger than any it had previously offered. The ad, which is shown after a user logs out of Facebook, seems to be a smart compromise, giving brands the prominence they’re looking for without sacrificing user experience. Not only does the unit appear when a user’s session is complete, Facebook’s most active users rarely log out and therefore won’t see many ads like this.

The