Men Are From LinkedIn, Google+ & YouTube, Women Are From Twitter, Instagram & Pinterest

Who is more active on social media: men or women?

It’s an expansive question. 74 percent of internet users use social networking sites, with women (76 percent) having a slight edge over men (72 percent). But when you drill down to a platform-by-platform level, the diversity might surprise you.

For example, 22 percent of women use Twitter, compared to just 15 percent of men. But on LinkedIn, that stat is almost a mirror: 24 percent of men use LinkedIn compered to 19 percent of women.

Google+