How to Maximize the Value of Video For Your Business [Infographic]

Four pillars for getting the most of the integration of video into your business practices.

Video is an excellent teaching tool. But so often those without a video background aren’t able to maximize the benefits of the platform for teaching, and more importantly, marketing. KZO Innovations has identified four pillars that need to be upheld to get the most out of integrating video with your business:

Pillar No. 1: Social Networks

  • 60 percent of users under 30 prefer sharing content on social networks

  • 80 percent of Facebook users prefer to connect to brands on Facebook

  • 74 percent of B2B marketers use Twitter and those businesses generate twice the amount of leads as those who don’t.

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