Mavrck Beta-Testing Instagram on Influencer Activation Engine

The Influencer Activation Engine from social influence marketing platform Mavrck is now analyzing Instagram posts in a private beta-test.

The Influencer Activation Engine from social influence marketing platform Mavrck is now analyzing Instagram posts in a private beta-test.

Mavrck said participants in the beta-test will be able to use its algorithm-driven engine to identify Instagram users, followers and customers by age, gender, reach, location, topics of influence and recent life events, as well as rank them by average engagement per post. They can also encourage influencers to:

  • Like or comment on brand posts.
  • Post their own influencer-generated images.
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