Marvel Launches Digital Imprint ReEvolution

Marvel Comics has launched a new digital imprint called “ReEvolution.” The comic book company, which regularly has one of the top grossing iOS comic book apps, is taking its digital comics to the next level by incorporating augmented reality technology and connecting the digital to print.
Aurasma, a company that designs augmented reality and virtual worlds, will power the AR component.
Publishers Weekly has more details: “Marvel Infinite Comics, launching in April, is a new digital-only imprint that will offer accompanying issues to print counterparts, beginning with Avengers Vs.
AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in