Lonely Planet Launches eBook Series Based on 'Best Trips'

Travel publisher Lonely Planet has partnered with digital publishing company Inkling to create a new series of enhanced eBooks for iOS devices called Best Trips.

The eBook editions of the Best Trips series are interactive and dynamic. Like their print counterparts, they offer travelers suggestions for people who want to explore a region by car. They include recommendations on hotels and restaurants, as well as for fun activities. The eBook editions allow users to click to call or click to book online, and they feature interactive maps, and a weather forecasting tool.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in