Facebook Scoops Up Lightbox Developer Team
How Facebook planned to monetize mobile was a big question mark that surfaced during the social network’s roadshow to promote its initial public offering Friday. Then, photo application Lightbox announced yesterday that its seven-strong mobile team had been snatched up by Facebook (although it is not technically an acquisition).
How Facebook planned to monetize mobile was a big question mark that surfaced during the social network’s roadshow to promote its initial public offering Friday. Then, photo application Lightbox announced yesterday that its seven-strong mobile team had been snatched up by Facebook (although it is not technically an acquisition).
In line with a strategy we have coined, “poach talent, pluck startups,” Facebook has been making some stealth hiring moves on the charge-up to its IPO.
The addition of the sparkly new mobile talent may help to quell questions on the part of potential investors as to whether Facebook will be able to find new ways to capitalize on users who access the platform through smartphones.
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