Social Media Startup LeadSift Raises $500,000 To Help Businesses Use Twitter Data
Remember how we shared what a bust Twitter was for businesses’ Black Friday sales?
Canada-based startup LeadSift wants to be able to combat those low figures by finding people who are tweeting about products or services, and connecting them to businesses that want to market to them.
LeadSift has raised a seed round of $500,000 from Omers Ventures, the fund that invests in other social startups including Hootsuite.
LeadSift uses algorithms to mine Twitter (and Foursquare) data in real-time and use it to generate qualified and targeted sales leads for businesses.
The
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in