Casual game developer King has announced the launch of its hit game Candy Crush Saga on Kakao Talk, Korea’s top mobile messaging application, which recently passed over 100 million users. King joins the likes of Zynga and Outplay, two developers that have also recently adopted mobile messaging networks as platforms for game releases.
Candy Crush Saga for Kakao has been redesigned especially for the mobile chat application, and comes with special new emoticons that have been exclusively developed for use on the Kakao platform, as well as the ability to send requests for items, lives and tickets via Kakao Chat itself.
“In ‘Candy Crush Saga for Kakao’ King has developed exclusive features that specifically fit to the mobile messenger based SNS ‘Kakao Talk’ and bring a unique and fun social gaming experience to its millions of subscribers across Korea,” said Tommy Palm, Games Guru at King, in a company statement. “For the first time Kakao users will be able to fully immerse themselves in all aspects of the social world of Candy Crush Saga.”
Candy Crush Saga is already available on Facebook and mobile. The Facebook game alone has over 43 million monthly active players, according to our app tracking service AppData. It’s the top app on the platform.
Kakao Talk also recently became home to Outplay’s Bubble Blaze, which was “extensively modified” for release on the platform. Meanwhile, Zynga’s move into the mobile messaging space saw the developer release 1 Word on Kik. That game was the first on the Kik platform from a third party games developer.
As mobile messaging apps continue to grow and offer big profits for developers, it’s expected more of these games will be developed or ported to those platforms in the future. You can follow Kakao Talk’s growth on AppData, our tracking service for mobile and social apps and developers.