Kenshoo, a Facebook Strategic Preferred Marketing Developer, announced that the company has hired Michel van Woudenberg as Asia Pacific Japan (APJ) Managing Director to expand regional headquarters and lead incorporated subsidiaries in key Asian markets.
Van Woudenberg is formerly the VP of CRM for Oracle Asia Pacific.
He expressed his enthusiasm in a press release:
Few technology companies possess the track record of client excellence Kenshoo boasts both globally and in Asia Pacific, and that’s why I’m joining Kenshoo. It’s rare to have the opportunity to join a company with multiple products rated as best-in-class, and I’m excited to take the Kenshoo solution to market and raise the bar for client success even higher.
Van Woudenberg joins a rapidly growing team already responsible for considerable growth of Kenshoo’s client base in APJ since first establishing a regional presence there in 2009.
Senior Vice President of Revenue, Ted Krantz, had this to say:
Kenshoo’s executive team began planning for the globalization of digital marketing half a decade ago and we’ve had dedicated resources in China, Japan, and Australia for many years, but Michel brings the type of leadership and focus Kenshoo needs to rally around our premier clients in Asia Pacific. Kenshoo continues to scale rapidly around the world to keep pace with the growing demand for advanced marketing optimization solutions, and Michel’s background makes him well equipped to take Kenshoo’s APAC operations to this next level.