Kenshoo Names Managing Director, Americas

By David Cohen 

KenshooLogo650Digital marketing outfit Kenshoo tapped Vice President of Sales and Interim Managing Director, Asia-Pacific Gary Nafus as its new managing director, Americas.

Kenshoo said Nafus will oversee and manage expansion, strategy, and client delivery for key markets including the U.S., Canada, Mexico, and Brazil.

Prior to joining Kenshoo, Nafus served as VP of sales, North America for Oracle, and he also worked with PeopleSoft and J.D. Edwards.

Kenshoo Senior VP, Revenue Ted Krantz said in a release announcing the move:

Gary has already proven himself an invaluable asset to the Kenshoo team, and he was the perfect fit to oversee Kenshoo’s expansion efforts in the Americas. With rapid growth in the search and social advertising arenas, Gary’s direction will play a key role in determining Kenshoo’s approach for these markets to drive client adoption and success.

Nafus added:

Kenshoo’s industry-leading position is a reflection of its commitment to product excellence and client satisfaction. With digital marketing flourishing in the Americas, Kenshoo has an opportunity to help savvy marketers thrive in the two most important sectors — search and social. I’m excited to be working with Kenshoo’s teams to better serve agencies and brands in these regions.