Janrain Rolls Out One-Click Sharing To Facebook As Alternative To Social Reader Apps

User-management solutions provider Janrain tapped Facebook’s open graph technology to launch one-click sharing, allowing users to contextually share activities from brands’ websites, either automatically or via a single click.

User-management solutions provider Janrain tapped Facebook’s open graph technology to launch one-click sharing, allowing users to contextually share activities from brands’ websites, either automatically or via a single click.

Janrain said its new feature will aid brands in increasing exposure of their content via Facebook and driving referral traffic, while at the same time addressing concerns expressed by users of the social network about automatic sharing from social reader applications.

Users of the Janrain User Management Platform (JUMP) can share one story or toggle auto-sharing on or off.

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