Jack White, Kitty, Joe Jonas Win the 'Goat Version' of the O Music Awards

Joe Jonas of the Jonas Brothers took home a Best Artist award at last night's O Music Awards. But it wasn't for his music, it was for his Instagram page. A celebration of musicians, their fans, and the internet, the OMAs are a digital reboot of a traditional music awards show. A goat version, if you will.

Joe Jonas of the Jonas Brothers took home a Best Artist award at last night’s O Music Awards. But it wasn’t for his music, it was for his Instagram page.

A celebration of musicians, their fans, and the internet, the OMAs are a digital reboot of a traditional music awards show. A goat version, if you will.

Even the Jonas Brothers, who kicked off the evening with a live performance of “Pom Poms” and other hit songs, were literally sharing a stage with a goat named Pearl.

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