iPhone 5 Drives 33% Increase In App Downloads: Fiksu Report

According to a new report from mobile technology company Fiksu, the iPhone 5 caused app downloads to grow by 33 percent in the weeks following its Sept. 21 launch.The Fiksu App Store Competitive Index, the company’s tool that measures the average aggregate daily download volume of the top 200 free U.S. iPhone apps, saw 4.07 million daily downloads in September.

According to the report, the cost to acquire a loyal app user dropped by 16 percent in September. The Fiksu Cost per Loyal User Index was $1.13

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