With 300 Million Users, #Instagram is Now Bigger Than #Twitter

With 300 Million Users, #Instagram is Now Bigger Than #Twitter

Today, Instagram announced that it now has 300 million active users.

That’s bigger than Twitter.

In its last quarterly earnings report, Twitter revealed that it had 284 million active users, which, while up 13 million from Q2 2014, represented year-on-year growth of just 23 percent – the lowest 12-month total Twitter has ever seen.

And it seems unlikely that Twitter will reach 300 million users before the end of the year.

However, the comparison is not quite this simple.

Instagram users now share 70 million photos and videos every day, which seems like quite a lot, but Twitter sees more than one billion tweets every 2-3 days, a vast number of which contain images and other media embeds.

Additionally,

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Spring Special

Save 30% Off an ADWEEK Subscription Today!

View Your Options

Already a member? Sign in