Instagram Business Profiles Test Now Features Analytics
If Instagram is going to introduce profiles for businesses, the next logical step is analytics for those profiles.
If Instagram is going to introduce profiles for businesses, the next logical step is analytics for those profiles.
Instagram scheduling tool Later shared the iOS screenshots below in a blog post, and it offered details on the available information to profiles with access to these features.
According to Later, Instagram business profiles now feature a chart icon in the upper-right-hand-corner, giving them access to analytics, as well as a contact button next to the following button, a linkable location tag and categories for the profile.
Available analytics include:
- Location: Follower locations by country or city.
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