Infographic: The Top 100 Most Influential Pinners

Pinterest's target demographic is not the target of this map of the most influential people on Pinterest in 2012. What's surprising about the top pinners is not who they are, but where they live.

Pinterest’s target demographic is not the target of this map of the most influential people on Pinterest in 2012. What’s surprising about the top pinners is not who they are, but where they live.

A recent demographic study by the Pew Center on Internet and American Life showed that Pinterest attracts more suburban and rural users than city dwellers, which makes it all the more puzzling that the most influential pinners are located in urban areas like New York, San Francisco and Los Angeles.

“This

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