Interaction with content from media companies on Facebook rose 23 percent between January and April, according to a study of more than 1.74 billion engagements with some 250,000 stories that were shared on the social network, conducted by social media news aggregator NewsWhip.
NewsWhip also found that:
- 80 English-language publishers had more than 80 million combined interactions on their Facebook content in May, up from 25 in August 2013.
- Music stories were most likely to receive more interactions per story than stories on any other topic, according to April data.
- The biggest newspaper on Facebook in the first quarter of 2014 was The Daily Mail Online.
Readers: Did any of NewsWhip’s findings surprise you?