Most Facebook page marketers know that on average, their posts will reach about 16 percent of fans. However, that number fluctuates based on your audience and industry. A comprehensive infographic by AgoraPulse shows that in July, Facebook pages with fewer than 10,000 fans actually reached 21.2 percent of their fanbase.
The best pages for reach? Pro sports teams and pages about vitamins/supplements.
Check out the infographic below to learn more about which kinds of Facebook pages performed well in July.
Top image courtesy of Shutterstock.