What's The Difference Between Influencers And Brand Advocates On Twitter? [INFOGRAPHIC]
There are lots of buzz words in social media – some of which are important parts of the vernacular while others are simply over-hyped.
One of these buzz words is “Influencers” – the big-name folks who have large followings on social media, particularly on Twitter. But if you’ve been pursuing influencers on Twitter, you might want to rethink your strategy.
Jay Baer’s Convince and Convert published this infographic which compares influencers with brand advocates on social media.
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