How Many Facebook Users Click On Ads?

Ever wonder how much Facebook makes from their advertising? How about how many users are clicking on ads? John Marsland of Zynga, the company which is reportedly the largest advertiser on Facebook, provided his own take on how much is being generated through Facebook ads.

Ever wonder how much Facebook makes from their advertising? How about how many users are clicking on ads? John Marsland of Zynga, the company which is reportedly the largest advertiser on Facebook, provided his own take on how much is being generated through Facebook ads.

Given that Zynga spends so much on Facebook advertising, I’d say he’s in a pretty good position to provide estimates. Here’s his take:

Here’s a rough estimate:

  • Assume that FB Ad Revenue is $1.3b
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