How Did the Machinima Team Use Social Media at E3? [Video]
This year's E3 in Los Angeles has had an unprecedented amount of social media. From live check-ins to Twitter walls, game companies know that engaging their audience using Facebook, Twitter, Foursquare and other social networks is the way to go. In a cool interview by NewMediaRockstars, the social media team from well known game entertainment network Machinima talk about the experience.
This year’s E3 in Los Angeles has had an unprecedented amount of social media. From live check-ins to Twitter walls, game companies know that engaging their audience using Facebook, Twitter, Foursquare and other social networks is the way to go. In a cool interview by NewMediaRockstars, the social media team from well known game entertainment network Machinima talk about the experience.
They discuss how they are using hashtags on Twitter to connect with their fans, as well as use live YouTube feeds to let their fans feel as if they’re at E3.
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