Hot Wheels Breaks World Record At Indy 500 To Promote Facebook Page

Want to get people to "like" your Facebook page? Well you could hold a fun contest, focus on providing fans with kickass content, or ask customers to like your page in your weekly newsletter. Or, if you’re like Hot Wheels, you could just break a world record!

Want to get people to like your Facebook page?  Well you could hold a fun contest, focus on providing fans with kickass content, or ask customers to like your page in your weekly newsletter.  Or, if you’re like Hot Wheels, you could just break a world record.  That’s right—over the weekend Hot Wheels uploaded a video to YouTube of a mysterious “Yellow Driver” breaking the world record for distance jump in a four-wheeled vehicle.  The catch?  To find out who the driver is you’ve got to like the Hot Wheels Facebook page.

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