Has Internet Killed the Radio Jock? [Infographic]

As if television and radio weren’t distracting enough, social media sites on mobile devices have made it possible for die-hard sports fans to take the game with them anytime, anywhere. This infographic explores just how far the fans will go to keep up with their favorite teams.

To compile the data, GMR Marketing surveyed 350 people who were very or somewhat interested in sports about how social media affected their favorite games. The survey respondents were recruited through Facebook, Twitter, blog posts, and email, so they were already fans of social media.

A

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in