Hank Green Pulls Back the Veil on YouTube CPM
Vlogbrother Hank Green bucks the system by giving followers an inside look into how the YouTube Creator revenue-sharing program works.
Getting data on what YouTube creators earn can be a challenge. Before they can earn money through YouTube’s partner program, users must agree to the AdSense terms of service, which prohibits disclosure of click-through rates and other data. But Hank Green of the Vlogbrothers decided to disclose an interesting graph that demonstrates how the YouTube ad ecosystem works.
SocialBlade is considered the best tool for getting data on YouTube creators’ earnings. Unfortunately, the algorithms used to generate its numbers are inaccurate at best.
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