HALLOWEEN: Brands Scare Up Instagram Posts

Brands took to Instagram with Halloween-related posts, and the Facebook-owned photo- and video-sharing network highlighted examples from Target, Ford Motor, JetBlue Airways, Oreo, Starbucks, Disneyland and Asos in a post on the Instagram for Business blog. Instagram highlighted: Target: Promoting Target's mysterious world of #hauntedhills. Each set of 15 #hauntedhills Instagrams have dedicated “@trick” or “@treat” Instagram accounts in the caption. If you click on “@trick," followers will receive helpful Halloween decoration ideas, and “@treat” brings recipes for yummy holiday snacks. Knock once to trick-or-treat! Or, click here: @_trick_01 or @_treat_01 A photo posted by Target (@target) on Oct 10, 2014 at 5:50am PDT Ford: Posted teaser video of Ford’s "spooky car wash prank” earlier in the week. The video clip was posted on Halloween, noting that the video "may cause nightmares, hysteria and inspire pranks.” On the edge of your seat for more bone-chilling screams? Come back on #Halloween for even more scary fun. Watch the full length video at http://ford.to/Halloween A video posted by Ford Motor Company (@ford) on Oct 10, 2014 at 9:12am PDT JetBlue: Shared video of Terra chips (a favorite on-board snack) formed in the shape of a witch, followed by the line, “chips or treat.” The airline is also promoting Halloween in its tagline with: "Tag #JetBoo to submit your best Halloween photo.” It’s almost Halloween – chip, chip, hooray! #FreeSnacks #TerraBlues #ScaryDelicious #Halloween A video posted by JetBlue (@jetblue) on Oct 10, 2014 at 7:32am PDT Oreo: Posting series of videos and photos from its “Oreo Laboratorium” promoting its Candy Corn Oreos. We’ve obtained some rare footage of The Oreo Laboratorium’s first incredible nomster. Unpeel your eyes! #OreoLab A video posted by OREO (@oreo) on Oct 10, 2014 at 2:22pm PDT Starbucks: Promoting #Frankenfrappuccino campaign, regrammed photo from @frappuccino. #Regram @Frappuccino Frapp-boo-ccinoooOoOoo! Any grande Frappuccino just $3 after 2PM. That includes... FRANKENFRAPPUCCINO! 10/29-10/31. Participating US stores. A photo posted by Starbucks Coffee ☕ (@starbucks) on Oct 10, 2014 at 12:23pm PDT Disneyland: Hosting a pumpkin-carving contest for a chance to win a private party at the Haunted Mansion and a spooky overnight stay in Cinderella Castle; also sharing shots of #HalloweenTime at Disneyland. Show your #DisneySide with your Halloween pumpkin carvings, and you could win a private party at the Haunted Mansion and a spooky overnight stay in Cinderella Castle at @waltdisneyworld! Learn more at www.disneysidecontest.com A photo posted by Disneyland (@disneyland) on Oct 10, 2014 at 1:49pm PDT Asos: Promoting its #scaryselfies campaign, asking fans to tag their spooky shots with the dedicated hashtag for the chance to win a gift card.

Social Pro Daily

HALLOWEEN: Brands Scare Up Instagram Posts

Brands took to Instagram with Halloween-related posts, and the Facebook-owned photo- and video-sharing network highlighted examples from Target, Ford Motor, JetBlue Airways, Oreo, Starbucks, Disneyland and Asos in a post on the Instagram for Business blog.

David Cohen

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