Groupon, Zynga and Pandora Are Giants of the Small Screen
Groupon, Zynga and Pandora a much bigger portion of their traffic from mobile users than any of the other top 50 digital properties, according to comScore's first tally of Internet traffic across Web and mobile apps, released today.
Groupon, Zynga and Pandora a much bigger portion of their traffic from mobile users than any of the other top 50 digital properties, according to comScore’s first tally of Internet traffic across Web and mobile apps, released today.
When mobile users were tracked, Groupon’s traffic increased has 223 percent, Zynga’s increased 211 percent and Pandora’s 183 percent.
Groupon and Zynga have faced business headwinds in recent months.
Twitter, Pinterest and Yelp brought in more than half of their traffic from mobile users.
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