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Google study finds affluent Middle East countries among most enthusiastic smartphone users

Headshot of Kathleen De Vere
By Kathleen De Vere

Google’s annual Mobile Planet smartphone study has revealed the United Arab Emirates has some of the highest smartphone penetration in the world, with 62 percent of mobile phone users in the country reporting that they own smartphones.

The study, which was conducted with Ipsos MediaCT, surveyed mobile phone users in 26 countries around the world. Smartphone penetration was also extremely high in Saudi Arabia, where 60 percent of mobile phone users had smartphones. By comparison, smartphone penetration in the U.S.

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Headshot of Kathleen De Vere

Kathleen De Vere

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