According to new data from Hitwise, Google continued to grab Internet search market share at a record pace during the month of July, with Microsoft’s MSN search engine taking the biggest hit as a result, Macworld reports.
Despite Steve Ballmer’s fiery bluster about MSN and Windows Live, Google accounted for 70.77 percent of all online search engine queries in the U.S. for the four weeks ending July 26, Hitwise said Tuesday. That’s a significant jump over the 64 percent share Google had at the same time last year. Meanwhile, MSN is down to just 5.36% of all U.S. search queries, down from 8.79 percent one year ago and 10.35 percent back in January of 2007.
The report said that the decline in U.S. search share may be one reason Microsoft “was so keen to acquire Yahoo’s search technology.” Google’s nifty Beijing Olympics graphic (pictured) can’t hurt either.