German eReader Firm Txtr Hires Content Chief

German eReader company Txtr has hired a new content chief to help grow eReading.

Tech Crunch Europe reports: “Klaus Fuereder will be responsible for international content strategy and, specifically, courting publishers who might be interested in jumping on the “growing eReading bandwagon”, as txtr quite aptly puts it. Fifty-two years old, Fuereder is a veteran of the publishing industry. He joins from Ulstein-Buchverlagen, where he was the General Manager Marketing and Operations. Prior to Ulstein-Buchverlagen he worked at Süddeutsche Zeitung.”

According

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in