The Intersection of Gaming and Digital Marketing [Infographic]
The growing gaming industry represents a new and promising frontier for digital marketers.
Digital ad spending is a booming market. As more traditional media companies realize the value of online marketing — and newer Internet-savvy businesses come into their own — digital advertising has become a more competitive field. Kenshoo, makers of cloud-based predictive media optimization software, have created an infographic demonstrating the intersection of gaming and digital marketing.
When it comes to gaming — social, mobile, console or PC — there are big gains to be made through digital advertising.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in