GagaVille Goes Live On Facebook
Zynga's biggest brand campaign has just gone live and for a limited time FarmVille players can access a Lady Gaga-branded farm and virtual goods, plus score songs before they become available elsewhere.
Today Zynga’s biggest brand campaign has gone live and for a limited time FarmVille players can access a Lady Gaga-branded farm and virtual goods, plus score songs before they become available elsewhere.
GagaVille (pictured above) is filled with all sorts of goodies to satisfy FarmVille’s little monsters. The overall theme appears to be a special type of crystal that is sprouting up on user’s farms.
While you can access a certain number of crystals for free, most users will be forced to pay to access special virtual goods which include a a “Fame Sheep,” “Crystal Sheep,” “Purple Ponytail” (which looks like a my little pony), and “Sparkly Glasses.”
According
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in