(Freemium Summit) Three Lessons on Making the Freemium Model Work, from WordPress' CEO

WebNewser is reporting from the Freemium Summit in San Francisco today, which is looking at innovative business models that pair free offerings with paid ones.

WordPress knows a thing or two about offering free versions of a product and yet still getting people to pay for premium features. Toni Schneider, CEO of WordPress parent company Automattic, offered three lessons on how to make it work:

  • Only charge for the hard stuff

    WordPress’ blogging software is free.

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