11 Slices of the Freemium Revenue Layer Cake

Will Freemium be the model for software and productivity in the 2010s in the way that SaaS was in the 2000s and Client/Server was in the 1900s? Are users ready to trust the cloud? Will virality subsume other marketing strategies

Will Freemium be the model for software and productivity in the 2010s in the way that SaaS was in the 2000s and Client/Server was in the 1900s? Are users ready to trust the cloud? Will virality subsume other marketing strategies?

The answers were “Yes, yes and yes” at this week’s Freemium Summit East. Time will tell whether these answers are right and all paid software models evolve to layers on top of free offerings. Here are my key takeaways from the conference to help you make your predictions.

#1 – “The risk is not that some SaaS leader comes into your market.

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