Fiksu Finds a Way to Cheaply Acquire Users For Paid Apps

One of the reasons we’ve seen developers shift to the freemium model this year is that paid apps generally get about one-tenth the number of downloads that free ones do. That prevents users who might eventually want to pay for something inside an app from trying it out in the first place.

Now Boston-based Fiksu is trying to find a way that developers of paid apps can avoid this problem and cheaply get users too.

The company has launched FreeMyApps,

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